Well, it's that time to provide another list of good books on the topic of home economics, , and in this case the development of the "American consumer".
Berry, W. (1987). Home economics. San Francisco, CA: North Point Press.
Casey, J. G. (2009). A new heartland: Women, modernity, and the agrarian ideal in America. New York, NY: Oxford University Press.
Pendergast, T. (2000). Creating the modern man: American magazines and consumer culture, 1900-1950.. Columbia, MO: University of Missouri Press.
Scanlon, J. (1995). Inarticulate Longings: The Ladies' Home Journal, gender, and the promises of consumer culture. New York, NY: Routledge.
Spring, J. (2003). Educating the consumer-citizen: A history of the marriage of schools, advertising, and media..Mahwah, NJ: Lawrence Erlbaum Associates, Publishers.
Jacobson, L. (2004). Raising consumers: Children and the American mass market in the early twentieth century. New York, NY: Columbia University Press.
Pursell, C. (2007). The machine in America: A social history of technology. 2nd edition. Baltimore, MD: The Johns Hopkins University Press.
Scanlon, J. (Ed.) (2000). The gender and consumer culture reader. New York, NY: New York University Press.
Raggat, P., R. Edwards, and N. Small (1996). The learning society: Challenges and trends. New York, NY: Routledge.
Frank, D. (1994). Purchasing power: Consumer organizing, gender, and the Seattle labor movement. New York, NY: Cambridge University Press.